CDG Press Releases
VIVO STRENGHTENS ITS LEADERSHIP IN BRAZIL WITH LAUNCH OF 1xEV-DO
COSTA MESA, Calif., July 14, 2005 – The CDMA Development Group (CDG) (www.cdg.org) today congratulated VIVO on the launch of a new service, “VIVO PLAY 3G,” using CDMA2000® 1xEV-DO. With 1xEV-DO, the operator is able to offer broadband Internet access at speeds of up to 2.4 Mbps, and to introduce advanced multimedia wireless services to its customers. VIVO joins 22 operators worldwide who have launched 1xEV-DO services and are leading the wireless industry in the evolution to next-generation voice and data services. There are more than 14 million 1xEV-DO subscribers worldwide.
“CDMA2000 1xEV-DO is the most advanced wireless technology commercially deployed today, offering operators a significant competitive advantage with regards to data services and network efficiencies,” said Perry LaForge, executive director, CDG. “This launch puts VIVO at the same level, in terms of technology and services, as CDMA2000 operators in Japan and Korea. The CDG applauds VIVO’s leadership in bringing cutting-edge technologies and services to the Brazilian market.”
With more than 28 million subscribers, VIVO is the largest wireless carrier in Brazil, and in the Southern Hemisphere. The operator was the first to deploy 3G services in Latin America when it launched CDMA2000 1X in December 2001, and it established itself as the leader in service and product innovation. VIVO launched CDMA2000 1xEV-DO services in São Paulo, Rio de Janeiro and Curitiba last year for broadband Internet access. With VIVO PLAY 3G, the operator is introducing new services to the Brazilian market that include the fastest download and streaming of videos, music and images including films, TV and 3D games. These services will be expanded to other cities in the coming months.
About CDMA in Latin America and Caribbean
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